Need a Webinar Platform?
Millions of people are using webinars for marketing their businesses, launching their products, or generating leads. That’s because they’re an effective way to reach potential customers.
There are plenty of webinar platforms out there that can help you create, host, and run webinars for your online business. When selecting a webinar software platform, it’s important to consider what features are most important to you. There may be several platforms available that claim to meet your needs but one platform will likely be more reliable and stable than the others.
COMMON FEATURES OF WEBINAR SOFTWARE
Before deciding which webinar solution to buy, it is important to understand the most common features. This bit of knowledge can help you come up with a shortlist of platforms that meet your requirements. This way, you can be sure that the software you choose has all the features you need.
Here’s a list of the common features you can find in a webinar platform. Review the list, highlight the top features based on your business needs, and create your shortlist accordingly.
Share your desktop screen and let attendees see how an application works, discuss projects, documents, etc. with your audience.
Use a poll for tallying your audience’s response to a question. Add CTAs for your product launches. Manage Q&As easily throughout the session.
Lets your participants join your webinars using their smartphones with an app.
Allows webinar organizers to transfer presentation controls from one host to another.
Host webinars for large audiences around the world. Manage attendee registrations with a custom webinar registration page.
Allows you to connect the tools and apps you’re already using to the webinar platform to increase conversions by using automation or tagging your audience based on registration, attendance, and more.
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OTHER FACTORS TO CONSIDER WHEN CHOOSING A WEBINAR SOFTWARE
The number of participants you can accommodate in your webinar at one time is a vital factor in your decision-making process. Some webinar software is designed for smaller groups, while others can accommodate thousands of attendees at one time.
Is it easy for your participants to join the webinar? Do they need to download an app or plugin, or can they click a link and join using their web browser?
Choose a webinar software that is easily accessible for your participants. Many options simply launch from a web browse. This way, you eliminate the complexity of joining your webinar as a reason for your participants not to show up.
If you hold or plan to hold live events often, your webinar software must offer 24/7 customer support to get you out of tight situations whenever they arise.
Technology can be challenging for some people and having access to a team of specialists who know the software inside and out should be an important factor when considering which software to use.
The best way to get a sense of what you are looking for and what fits your needs is by taking the platforms available out there for a test drive.
Take advantage of free trials and money-back guarantees so you can get a real feel for how your chosen software works before you commit long-term.
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